New One Hour Translation Global Survey Shows Big Differences in Preferred Device for E-Commerce across the World. Conclusion: E-Tailers Need to Be Aware of Regional Differences in E-Commerce Behavior
There is big difference in the preferred device for online shopping based on the country of the consumer. This, according to a survey conducted by OHT-Mobile, the mobile division of One Hour Translation, the world's largest online translation agency.
The survey, conducted in February, 2015, was jointly carried out with Google Consumer Surveys based on a representative sample of 800 respondents - 100 each from the US, the UK, Australia, Canada, Italy, Germany, the Netherlands and Japan.