In the Press

Only 40% of consumers trust companies that fail to translate their websites, applications and products.

by Ofer Shoshan, CEO of One Hour Translation

More than 80% of consumers can tell the difference between a professional, human translation and translations offered by automated translation tools.

Business is going well and you have a solid foothold in your domestic market. You’re ready to explore new markets across borders and oceans. But the task is daunting: Cultural, geographic and language barriers seem like an insurmountable challenge.

A recent study by the research department at One Hour Translation, which examined several thousand translation projects in the last year, found six emerging major global technology trends.

Ever wonder just how much lies on the shoulders of those hardworking translators whispering between two world leaders, struggling to make sure they understand one another’s weighty words? One wrong phrase, and, oops, you’ve caused an international incident.

“Good words are worth much, and cost little,” said the famous poet and orator, George Herbert.

During a Reddit "Ask Me Anything" session earlier this year, Microsoft founder and prolific philanthropist Bill Gates said his biggest regret in life is that he speaks only English.

by Ofer Shoshan, CEO of One Hour Translation

“In every instance the company has made this offer, we’ve had 15 to 25 requests for translation services,” said One Hour Translation spokesman Aaron Kliner, adding the company waived its fees after the 2010 Haiti earthquake, 2011 Japan earthquake and tsunami, and the 2013 Philippines typhoon.

Almost half of mobile device applications on smartphones and tablets are in their user’s native language, according to a survey of 800 consumers worldwide conducted by OHT-Mobile, the mobile division of One Hour Translation.