No matter what industry you’re in, this has been a tough year. For some sectors, life will return to business as usual. But others are still pivoting and learning to adjust to a world that will never quite go back to normal. For retail, and particularly fashion brands, the pandemic is likely to

The need for localization runs deep, often becoming relevant when you least expect it. Even the process of globalization itself takes on local flavors and is shaped by a company’s home culture. Over the last 20 years, and particularly in the last decade, more and more Chinese companies have been

In BLEND's Localization Leaders series, we'll sit down every month with industry leaders who are paving the way for advances in localization through their work. For the first post of the series, we spoke with Cecilia Maldonado, Director of Strategic Accounts at Latamways and recently appointed

OneHourTranslation’s top execs, Daniel Gray and Daniel Itliaander, collaborated to deliver an inspiring lecture to their colleagues on the value of integrating an API-based workflow. They presented at the most recent LocFromHome conference, an online space for localization experts to meet, exchange

Did you miss part 1 of this blog series? Check it out here. How to conduct multilingual keyword research The first marketing step necessary to create a global web presence in new and unfamiliar languages, that does require knowledge of your target market language, is keyword research. Simply

One of the biggest challenges that affiliate marketers and website owners face is the over-supply of English language content available online. For the most lucrative affiliate markets - business software, financial products, and travel - every available keyword is saturated with superb content from