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Make Your Ad Stand Out | One Hour Translation
Posted by Stacey on
Sun, 31.08.2014
Advertising is designed to get attention. Wow, that was an amazing insight, wasn’t it? Yet, when I review the ads created by some of my fellow language translation professionals or peers outside of...
The Online Prize: Pay Per Click | One Hour Translation
Posted by Stacey on
Sun, 31.08.2014
In the field of promotion and marketing in the modern age nothing is as controversial and misunderstood as Pay Per Click (PPC) advertising. In a sense it’s a very simple ad model: You write a short...
Translating the Art of Poetry | One Hour Translation
Posted by Stacey on
Sat, 30.08.2014
Poetry translation is, as we’ve discussed previously, one of the most challenging and difficult projects any language translation professional can be asked to work on. Poetry’s challenges are...
What Smart Webmasters Should Know about Online Marketing | One Hour Translation
Posted by Stacey on
Sat, 30.08.2014
The subject of marketing your business and website comes up over and over again, and the only thing I can honestly say I’ve learned about online marketing – the only fundamental truth, that is – it’s...
The Relationship Between XML and DITA | One Hour Translation
Posted by Stacey on
Fri, 29.08.2014
If, like me, you’ve ever worked on a large and extensive documentation project for product manuals or other publications that required translation services into multiple languages, you know just how...
Work Smarter Not Harder | One Hour Translation
Posted by Stacey on
Fri, 29.08.2014
All of life, I am convinced, can be broken down into processes. For the life of a freelance language translation professional, one of the stages every single one of us goes through is the epiphany...
Ways to Market Yourself as a Translator | One Hour Translation
Posted by Stacey on
Thu, 28.08.2014
It’s a cliché of sorts that translation professionals are the worst self-marketers in the world, but I’d say that not only is it true (in other words, not a cliché), it’s also true for almost all the...
The Challenge of Chinese | One Hour Translation
Posted by Stacey on
Thu, 28.08.2014
You don’t have to be an expert translation worker to know that Chinese is a very challenging and difficult language to learn, much less translate successfully. Chinese is probably one of the most...
How to Keep Your Site Visitors | One Hour Translation
Posted by Stacey on
Thu, 28.08.2014
Sometimes promotion and marketing seems like an empty shell, doesn’t it: You put a lot of time and energy into driving traffic to your website, and you get good numbers. But no one stays. A high...

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